KPMG’s Intelligent Retail report explores how AI is revolutionizing the retail sector, turning disruption into opportunity. Retailers must move beyond isolated AI tools to develop strategic, integrated AI roadmaps that connect data, technology, and customer experience. AI enables hyper-personalized, seamless shopping while automating service and optimizing operations. To compete, businesses must modernize systems, break down silos, and adopt agile, customer-centric models. The report outlines a phased approach to scaling AI effectively, highlighting that success lies not in experimentation but in embedding AI at the heart of retail transformation.

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