Digital Realty’s 2024 Global Data Insights Survey explores how over 2,200 IT leaders are adapting data strategies to maximize AI’s business value. The report highlights four key trends: the need for formal data-first strategies to drive AI innovation; the rapid growth and decentralization of data requiring specialized infrastructure; the rising importance of data localization to address latency, compliance, and performance; and the central role of data in guiding business outcomes. AI-mature organizations prioritize infrastructure investments, localization, and governance, while emphasizing that proximity between data, users, and compute is crucial for operational efficiency.

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