The April 2023 report highlights how banks can use B2B marketplaces as cost-effective onboarding channels to attract and serve corporate clients at scale. Embedded finance supports these marketplaces by enhancing financial supply chain processes, which are often poorly covered in current offerings. Government-led initiatives reshaping global supply chains position B2B marketplaces as key economic assets. Financial institutions can fill capability gaps with tailored embedded finance portfolios, enabling deeper integration, improved client experiences, and stronger market positioning.

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