This article outlines the diverse applications and benefits of Augmented Reality (AR) and Virtual Reality (VR) in various industries, including marketing, training, and maintenance. It highlights how AR/VR enhances product interaction, reduces expert dependency, and improves operational efficiency. The technology enables realistic visualization, shortens sales cycles, and supports 24/7 availability. It also integrates with IoT and CAD systems, making it a versatile solution for sectors like automotive, manufacturing, and retail, providing a cost-effective, scalable approach to complex tasks.

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