The guide "Exploring 6 Use Cases for Financial Services and Insurance" highlights how financial institutions can use Snowflake Marketplace to turn vast amounts of transactional data into competitive insights. By enriching internal data with external sources and applying generative AI, companies can enhance decision-making, efficiency, and customer experiences. Data sharing is a key focus, offering benefits like improved accuracy, innovation, and reduced costs. Snowflake Marketplace provides access to live, trusted data without the need for complex integrations. Use cases include portfolio management, risk analytics, customer 360, financial crime prevention, and ESG reporting, showcasing the impact of data sharing on financial services.

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