Google Cloud cost optimization requires proactive governance as cloud’s scalability can quickly lead to unexpected spend from idle resources, oversized instances, or inefficient queries. Key practices include improving cost visibility with labeling and allocation to link usage to business units, rightsizing or shutting down underutilized workloads, and analyzing billing data for cost drivers. Organizations can also reduce costs through committed-use discounts, anomaly detection to catch spikes early, and forecasting to plan future spend. A FinOps approach that connects cloud usage to business value helps reduce waste, improve accountability, and manage growth while maintaining performance.

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