This playbook emphasizes that true customer success is a company-wide responsibility, not limited to a single team or tool. It explains that alignment across sales, product, operations, and services is crucial, with the Chief Customer Officer playing a central role in creating healthy tension and driving accountability. Effective alignment ensures sales sell to the right customers with accurate expectations, product teams act on customer feedback, and operations support seamless delivery. Leveraging technology like Success Plans and Customer 360 enables transparency and coordinated execution. Ultimately, C-suite alignment is the top priority for ensuring scalable, sustainable success.

Join for free to read