Guide

BFCM Full Customer Lifecycle Playbook + Templates

BFCM Full Customer Lifecycle Playbook + Templates

Pages 27 Pages

This guide provides a comprehensive overview of strategies for building, engaging, and retaining customers during the Black Friday and Cyber Monday (BFCM) shopping events. It includes actionable steps for creating offers, optimizing campaigns, and using omnichannel marketing to boost customer engagement and conversions.

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