Presales teams, including Sales Engineers (SEs) and Solutions Architects, drive 50-70% of deal success, making their performance critical to revenue growth. Tracking key performance indicators (KPIs) such as activity volume, attachment rate, revenue impact, engagement duration, and technical milestones helps optimize deal resources, improve win rates, and scale effectively. SE leaders can uncover bottlenecks, allocate resources efficiently, and align SE-AE efforts to maximize conversions. Prelay’s team selling platform automates KPI tracking, reducing manual input while boosting sales team collaboration, enabling businesses to drive revenue 3x faster and improve complex deal execution.

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