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What is Inbound Marketing for Industrials?

What is Inbound Marketing for Industrials?

Weidert Group
Pages 15 Pages

The document discusses inbound marketing for industrials, focusing on strategies to attract, convert, close, and delight customers using online methods. It highlights the shift from traditional marketing to content-driven, search-focused approaches. The methodology includes creating content like blog posts, eBooks, videos, and utilizing SEO, email marketing, and social media to engage prospects throughout their buyer's journey.

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