The eBook Understanding Relevance Maturity in Site Search explains how organizations can evolve from reactive to fully optimized search experiences. Basic siloed or federated search delivers correct but often irrelevant results, while unified search powered by AI connects data across systems to provide contextual, consistent answers. Responsive search adapts in real time to user behavior, even for first-time visitors, while prescriptive recommendations anticipate needs before they are expressed. At the highest maturity, optimized personalization carries relevance across channels and devices, creating 360° continuity. The Coveo Relevance Maturity Model shows that moving beyond search to recommendations and personalization drives loyalty, conversions, and long-term growth.

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