The events of 2020 put employee health, wellness, and financial security at the center of business priorities, highlighting the need for HR to lead benefits transformation. Employees face record levels of financial stress, rising healthcare costs, and worsening mental health, while organizations must balance personalization with cost control. Trends reshaping benefits include heightened financial anxiety, declining wellness, future-proofing costs, and new workforce models like gig and remote work. HR leaders are turning to digital platforms, data-driven personalization, and integrated rewards strategies to improve employee engagement, retention, and long-term organizational resilience.

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