Case Study

Zhujiang Beer.

Zhujiang Beer.

ZHUJIANG BEER Zhujiang Beer . 8 Inbev is a world leader in beer production, with a turnover of 13.3 billion euro in 2006. It enjoys a key presence both in the most industrialized and in the emerging markets, selling its products in over 180 countries, directly by its own operating units or indirectly through licensing agreements. Stella Artois and Beck’s are just some of the brands which unite consumers around the globe; Inbev’s portfolio includes famous brands like Leffe, Brahma, Staropramen and Hoegaarden, as well as 200 local brands produced worldwide. BEER SECTOR Zhujiang Beer Inbev group Guangzhou, China >> casepacker SMI WP 450 INBEV GROUP9 installation. The history of Chinese beer is 900 years old, with recent archaeological discoveries that show Chinese villa

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