Case Study
YRSC
YOUNG & RUBICAM BRANDS, SOUTHERN CALIFORNIA Mechanical Cubed eliminates fi ve minutes of work per mechanical and reduces costly errors A Triple Triangle Case Study 5 3 * 1 - & 5 3 * " / ( - & Page 1 CHALLENGE Y oung & Rubicam Brand’s Southern California studio had long used a database system to plan and manage studio work. Th e database system worked well, but “all of the information that was on that database ticket had to be re-entered in