Case Study

Workday and ME

Workday and ME

Pages 3 Pages

Workday and ME Capturing Full Potential ME is an Australian direct bank with a mission to help Australians get ahead financially. Owned by 26 industry super funds, the 1,600-employee business is headquartered in Melbourne and engages with its customers online, by telephone, and through mobile bankers, brokers, and industry super-fund and union networks. “Our typical customer is any Australian who needs banking, but who doesn’t want a traditional bank,” says Melanie Simpson, group executive, People Experience. “They would have tried other banks and been disappointed. They believe Australians deserve a better bank—one that recognises their needs and, more importantly, prioritises helping them get ahead. Our retail banking products include savings and term deposit accounts, transact

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