Woolworths, Australia's largest supermarket chain, faced challenges with scattered databases and poor data quality, affecting its price markdown process. By implementing Qlik, the retailer gained insights into customer trends, trading hours, expiry dates, and sales patterns. This enabled more precise markdown policies, improved stock rotation for perishables, and reduced fraudulent transactions. As a result, Woolworths saved AU$55 million annually, reduced markdown tickets by 800 per store per week, and enhanced overall operational efficiency.

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