Case Study

Wolverine Worldwide Steps into SLII

Wolverine Worldwide Steps into SLII

Wolverine Worldwide Steps into SLII ® Starting as a small town footwear manufacturer in 1883, expanding into international markets in 1959, and evolving into a global lifestyle brand builder today, Wolverine Worldwide has thrived with a culture of ingenuity and innovation. Today, Wolverine’s footprint spans approximately 200 countries and territories around the world. Its family of well sought after brands—including Merrell ® , Sperry ® , Hush Puppies ® , Saucony ® , Wolverine ® , Keds ® , Stride Rite ® , Sebago ® , and Chaco ® —is focused on empowering and engaging consumers in virtually every corner of the world. Each brand is committed to consumers, quality and a collective vision of building a family of the most admired performance and lifestyle brands on earth. Wolverine’s Director of

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