With TIBCO, dm-drogerie Provides Instant Shopping Rewards for Mobile Customers Reduced coupon redemption time from 24 hours to 30 seconds
With TIBCO, dm-drogerie Provides Instant Shopping Rewards for Mobile Customers Reduced coupon redemption time from 24 hours to 30 seconds
2 PagesWith TIBCO, dm-drogerie Provides Instant Shopping Rewards for Mobile Customers Reduced coupon redemption time from 24 hours to 30 seconds Customers, and therefore customer loyalty programs, are becoming increasingly mobile. In 2010, dm-drogerie saw the mobile wave coming and envisioned a real- time e-coupon loyalty program, a complement to paper and online coupons. The vision was for customers to activate coupons via the third-party Payback
