With Enrollment Rx, Ohio University Heritage College of Osteopathic Medicine Cuts Application Time from Two Weeks to Two Hours
With Enrollment Rx, Ohio University Heritage College of Osteopathic Medicine Cuts Application Time from Two Weeks to Two Hours
2 PagesManual, fragmented admissions processes were putting Ohio University Heritage College of Osteopathic Medicine (OU-HCOM) at a disadvantage, limiting their ability to communicate with prospects quickly and in a personalized way. After an exten- sive search process, they implemented the cloud-based CRM and online portal from Enrollment Rx in 2013. Today, Enrollment Rx automates communication and workflow, transforming how the college is able to manage contacts in order to build long-term relationships and identify best-fit students. The Challenge OU-HCOM spent years managing the entire application process and all inquiries largely on paper. Because everything was handled manually, getting to the point of a completed application would often take two weeks. The college sought a CRM p
