With call tracking, Northern Commerce boosted leads and conversions by more than 50% We worked with Julian Reiche, a Digital Advertising Lead at Northern Commerce, on this post. Northern is a full-service digital agency based in Toronto, Ontario, which recently received two significant accolades. First, as a finalist for Google Premier Partners Mobile Innovation Award, and also for the annual Search Engine Land Awards. According to the agency, both of these achievements (and the results they’ve achieved for their clients) are thanks to how they integrated their analytics with CallRail. The agency works with roughly 200 partners across a wide range of industries, but one education client in particular — Oxford Learning Centres — needed a customized lead-tracking solution. As one of Canada’s

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