At GG Distributing, it’s Cold Beer. What’s Behind Y our Curtain Wall? What are a few of your cold storage challenges with beer? In searching for a new distribution facility, what were your top priorities? Y ou chose InsulWall ® to retrofit your new distribution center - how has it impacted your business? Maintaining the cold chain and meeting suppliers’ product requirements is an ongoing challenge. We view integrity of the cold chain as a shared responsibility and partnership. Each link plays a critical role in product freshness. The explosion of craft beer, such as New Belgium and Sierra Nevada, also required us to expand our distribution center. In order to meet craft beer’s temperature requirements we needed to create a separate temperature-controlled area as craf

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