Westpac

2 Pages

CASE STUDY Background Westpac is one of Australia’s most established financial institutions which operates throughout Australia, New Zealand and the Pacific region. The Group employs approximately 38,000 people around the world and has global assets of nearly $AUD600 billion. Challenge • The company had been on a culture change journey for over a year, re-positioning its brand through its values and step-change programme which focuse

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