Case Study
Wavemaker Shakes Up Their Industry With a Global Feedback Culture
MEC is one of the largest media agencies in the world, with a staff of over 5,000 people operating across more than 90 countries. It is a global group, and serves many high-profile brands such as Vodafone, Paramount, Chevron, Tiffany, Chanel, and more. MEC’s primary business offerings are media buying and planning, but it has adapted to changing times by growing its digital media services. It now offers everything from advertising operations to content marketing and more. The Challenge As a wide-reaching media organization, MEC was seeking a solution to measure and assess employee performance on a large scale. With over 5,000 employees located in more than 90 countries, the solution needed to be robust yet flexible. “There was little consistency in terms of how people were