Case Study
Vita Coco
E : toluna@toluna.com T : +1 203 834 8585 W : corporate.toluna.com COUNT ON TOLUNA TO... Case Study: Background Coconut water is a fast growing and competitive category and Vita Coco needs to be able to react fast to trends in the market. Vita Coco is focusing on de? ning the right occasion for coconut water. For example, electrolytes are e ective for post work out hydration and the natural fruit sugars found in coconut water are great for