Case Study
Virgin Media O2 Aims for Zero Emissions With Pure Storage
Pure Storage FlashArray X and Evergreen Forever enabled Virgin Media O2 to increase scalability to meet growing data demands from connected devices. The solution provided powerful, reliable storage that supported real-time analytics and accelerated core applications, helping the company gain insights to better manage, bundle, and develop customer services. Additionally, migrating to Pure Storage resulted in a 96% reduction in power consumption, significantly improving energy efficiency while supporting over 47 million connections across the UK’s leading telco.