Virgin Atlantic, UK, Navigates Turbulence Deftly With RPA-led Digital Transformation This is our story of co-creating and deploying an intelligent automation solution to transform customer experience for Virgin Atlantic, a leading UK airline, when COVID-19 resulted in thousands of flight cancellations during an unprecedented crisis in the history of aviation. Airlines lose billions of dollars in revenue every year due to poor customer service. The industry is also subject to close scrutiny by aviation regulators. From bookings to refunds to cancellations, airlines need holistic digital transformation, powered by Robotic Process Automation (RPA) and intelligent automation, to ensure timely response to customers and meet stringent regulatory requirements. As we know... 01 It had to

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