Video ad creator for a fashion retailer A video editing app for creating marketing materials fast and efficiently About the client Our client is a Germany-based fashion retail and wholesale company that unites two brands. Their collections are sold both online and offline at more than 2,000 trading partners across Europe. The challenge The client wanted to create a tool to help their Product, Design, and Marketing teams reduce the time spent on the creation of marketing materials. The pace of their ad campaigns is brisk, therefore they need an application that would allow fast delivery of marketing materials. Delivered value To ease the workflow of the marketing team, we designed and developed a web product with user roles for designers and content managers. It used to take them about

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