Case Study

Veterinary Practice Partners Decreases Directory Ad Spend with CallRail

Veterinary Practice Partners Decreases Directory Ad Spend with CallRail

Pages 3 Pages

Veterinary Practice Partners Decreases Directory Ad Spend with CallRail Veterinary Practice Partners (VPP), located just outside of Philadelphia, partners with veterinarians and their teams to enhance their ability to provide outstanding companion animal care. As part of their services, they take partial ownership of businesses and run functions such as marketing, operations, accounting, and human resources. Their main goal is to take the business side of running a practice out of the hands of veterinarians so they can focus on what they do best – caring for pets. They currently serve 35 veterinary hospitals across the country. Problem One of VPP’s main strengths, especially when it comes to marketing campaigns, is their focus on data-driven decision-making. However, many of the small busi

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