CASE STUDY WWW.AKENDI.COM contact@akendi.com SERVICES RENDERED CHALLENGE To understand the implications of delivering its popular earth modelling solution via a Software as a Service (SaaS) model, Geosoft needed greater visibility into its user segments and the way in which it interacted with customers. To identify user motivations, uncover existing service hassles and bottlenecks, and investigate its new delivery model, Geosoft reached ou

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