Case Study
U.S. Venture
© 2019 PDI, Inc. All rights reserved. www.pdisoftware.com U.S. Venture A PDI Case Study Overview HQ: Industry: Size: Solution: Appleton, WI since 1951 Wholesale 650 dealer sites PDI Marketing Cloud Solutions, Elevate CR Business Challenge • Need to evolve loyalty strategy to retain dealers • Desire to increase gallons purchased • Modernize existing Open Roads Rewards loyalty program to meet increased competition • Upgrade from base-level CPG program to a comprehensive, feature-rich loyalty solution A fully-branded mobile app that provides a direct connection to each customer, keeping them engaged both in the loyalty program and to the dealers’ brandwww.pdisoftware.com © 2019 PDI, Inc. All rights reserved. Configurable offer management system that allows dealers to assess and tail