Cost and connectivity were key deci- sion making factors in this project. The screens at the ATMs (above the sion making factors in this project. Leased lines to every ATM machine turned out to be extremely costly and would have taken a long time to implement. Using a 3G connec- tion proved to be the way forward: only 10 percent of the cost of leased lines and very easy and fast to deploy. “Netpresenter software is used to display the content because it’s compact, extremely reliable, low bandwidth, yet powerful enough to comfortably run HD quality video, UOB broadcasts HD quality video on ATMs via 3G United Overseas Bank (UOB) in Sin- gapore is the first bank worldwide to use HD quality ‘ATM Digital Signage’ to communicate with customers and passers-by. Netpresenter softwa

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