EmmiEngage Upper GI Endoscopy and Colonoscopy Each program provides the patient with: • Basic anatomy overview • What to expect before, during, and after the procedure • Risks of the procedure and possible alternatives MULTIMEDIA PROGRAMS “The scope will not hurt when it goes in, but you may feel a little tickle in the back of your throat." “Believe it or not, most people say that getting ready for the colonoscopy is actually the worst part.” STUDY DETAILS University of Alabama at Birmingham 75% REDUCTION IN CANCELLATION RATES Emmi patient cancellation rate 3% VS Non-Emmi patient cancellation rate 12% University of Alabama at Birmingham Study Period: March 2015 - March 2016 Population: 2,663 Non-Emmi patients 1,484 Emmi patients 99% confidence level

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