Case Study

Unilog Case Study Tipco

Unilog Case Study Tipco

Pages 4 Pages

TIPCO Technologies modernized its business by launching an eCommerce channel with Unilog’s CX1 platform and IDCO’s PIM, giving them more than 300,000 enriched SKUs and a fully transactional site. As described on pages 1–2, this shift let customers view personalized catalogs, custom hose assemblies and accurate product data. The new digital channel boosted internal efficiency, improved sales team confidence and accelerated customer adoption. Page 3 highlights gains in clean, standardized data and faster onboarding during a merger, while page 4 shows how eCommerce expanded TIPCO’s national visibility and positioned them to compete with big-box rivals.

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