Case Study
Unilever: Optimizing Packaging Designs & Reducing Prototype Costs
www.altairproductdesign.com case study Unilever Optimizing Packaging Designs & Reducing Prototype Costs To remain at the forefront of innovation within the male grooming market, Unilever, constantly looks for ways to differentiate their products from competitor offerings. For the Lynx (Axe) brand, Unilever needed to adopt a simulation and analysis approach when designing a new deodorant packaging concept and required a development partner to a