fullscope.com | alithya.com | MSsales@alithya.com | 866 420-7624 TRAVEL COUNSELLORS Hospitality CASE STUDY Travel Counsellors Ltd is an independent travel company with its headquarters in Manchester. It has more than 1,800 travel counsellors who operate in seven countries around the world. One of its most important business strategies is to recruit more travel counsellors and it felt that its on-premises CRM platform was not helping to achieve this. Waseem Haq, Digital Innovation Director at Travel Counsellors, says, “It wasn’t really optimised, properly nurturing those candidates to get them across the line and get them to join us.” Business Outcomes Alithya held several meetings with key business units to scope the project and understand the desired business outc

Join for free to read