Case Study

Transforming Sales Management at Bank of America

Transforming Sales Management at Bank of America

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Leadership Development by Design Case Study Transforming Sales Management at Bank of America “We’ve seen a dramatic drop in turnover. Turnover had been a problem, and now ours is the lowest in the industry. Our sales managers get calls every day from people who want to work for us.” —Cynthia Rudolph, VP of Learning and Organizational Effectiveness for Consumer Retail THE SITUATION Bank of America’s Consumer Real Estate unit provides mortgage a

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