Case Study

Transforming Email Creation at Scale with Knak

Transforming Email Creation at Scale with Knak

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Knak transformed Vanguard's email creation at scale by centralizing fragmented operations across Unica, Marketo, and Salesforce Marketing Cloud into streamlined, governed workflows. It eliminated cumbersome manual processes, reduced friction in design and co-branded emails for hundreds of retirement plan sponsors, and accelerated campaign delivery. Knak enabled seamless AI tool integration while maintaining control, empowering the world's largest investment management company to serve individuals, professionals, and institutions with efficient, scalable marketing.

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