Case Study

Transforming Bluecore: From Vendor To Visionary

Transforming Bluecore: From Vendor To Visionary

Pages 9 Pages

Channel V Media transformed Bluecore from a vendor to a visionary in retail marketing technology, securing over 600 media stories and generating 300+ leads. By repositioning Bluecore through strategic PR, they elevated its market presence, engaging C-suite executives and establishing it as a retail industry barometer. Their efforts not only changed media coverage but also led Bluecore to compete with major marketing clouds, leveraging insights to predict retail trends and guiding brands through digital transitions.

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