© 2018 Area9 Lyceum ApS area9lyceum.com COLOPLAST Selling Medical Products Coloplast, one of the world’s leading intimate healthcare product companies. Challenge • Training on a highly complex product in the fastest possible way • Consistent training of 1,000 sales reps in different countries • Performance monitoring of training efforts to optimize and target training Solution • Training on both fundamental scientific background and on products • Adaptive learning applied to deliver course globally (incl. Europe, China, India and Saudi-Arabia) Outcomes • Significantly reduced churn when on boarding new employees • High satisfaction with the course! Over 90% found the course was worthwhile • Tracking of performance for new employees based on their educational • backg

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