Case Study

TIBCO Spotfire Analytics Power The CementBloc’s Innovative, Converged Healthcare Relationship Marketing Initiatives

TIBCO Spotfire Analytics Power The CementBloc’s Innovative, Converged Healthcare Relationship Marketing Initiatives

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TIBCO Spotfire Analytics Power The CementBloc’s Innovative, Converged Healthcare Relationship Marketing Initiatives The CementBloc’s structure is based on integrated multidisciplinary teams bringing together all of the different disciplines of the agency – brand planning, digital strategy, creative, analytics – to provide its clients convergent communications services under one P&L. Many major pharmaceutical companies, including Bayer, N

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