Case Study

Thomson Reuters Elite

Thomson Reuters Elite

Pages 5 Pages

Sector: Finance/Technology/Publishing Devices: iPhone, iPad, Android Collected more than 8,500 surveys through the app Gamification generated excitement throughout the conference, helping drive attendee engagement with exhibitors and sponsors Moved to multi-event platform following success of this event More than 85% attendee adoption, compared to 30% for prior year Attendees exchanged contact information through the app mor

Join for free to read