Case Study
Therma Tru
a science group company Therma TruSagentia Ltd T. +44 1223 875200 info@sagentia.com www.sagentia.com Sagentia Inc T. +1 617 896 0213 V4 0910 Therma Tru was successfully leading the US entry door market, but large market share, increasing price sensitivity and rising competition led them to look for new ways to increase revenues-per-doorway. They asked Sagentia to help them find new product opportunities and understand their strategic pr