Case Study
The Successful Growth of a Virtual Audience
Goal Solution Results Increase of 45% in Virtual Attendees from 2012 to 2013. Established a new revenue stream that exceeded expectations. A Positive user experience: Digitell Case Study www.digitellinc.com Contemporary Forums (CF) Elsevier Faculty Development Conference: The Successful Growth of a Virtual Audience Susan McKenna, Online CE Project Manager Conference Logistics Faculty Coordinator, Contemporary Forums Increase of Live Stream Registrants (Registration Fee = $425) To establish an online audience to increase overall registration and drive revenue. “ELSEVIER 2013 WAS OUR BEST LIVE STREAM EVENT YET!” 0 10 20 30 40 50 60 70 80 90 100 Jan.2012 Jan. Map of Live Stream Registrants Contemporary Forums hired Digitell to develop their online “Hybrid Event” solution en