Case Study
The Marketing Group
Case Study Factors motivating the choice: Asterisk / Aheeva• The MarketinGroup : marketing services group – L’enchanteur : marketing activities – Phone Marketing : Contact center activities • Phone Marketing: – 840 workstations / 1050 agents – 4 sites in France (5 th projected) • Marseille • Lyon • Orléans • Paris – Activity Distribution: 50 % Outbound calls/ 50 % Blended calls – Value added Agent operations 2/7 2 Phone Marketing Presentation3 th