CaseStudy:TheKnopkeCompany TheChallenge TheKnopkeCompany,acompanyprovidingmechanical systeminstallationsandservicetoMidwestclients—suchas BestBuy,McDonaldsandCheesecake Factory—facedadilemma.Afterpurchasingthecompanyin March2002,PresidentMarkKnopkewaschompingatthe bittogrowthebusiness.Hewantedtoincreasethe numberoffieldtechniciansandrevenue,butanoutdated softwaresystemstagnatedprogressbycreatingexcessive paperworkandrequiringmanualdataentry.“Wewe

Join for free to read