Case Study
The Kauffman Thoughtbook
The Kauffman Thoughtbook A digital compilation of thoughts on the future of education and entrepreneurship. Excellence in Education and Entrepreneurship As the largest private foundation dedicated to education and entrepreneurship, The Ewing Marion Kauffman Foundation focuses its efforts on fostering a society of economically independent individuals who are engaged citizens of their communities. They share their views for the future through the celebrated Kauffman Thoughtbook. In 2014, Kauffman decided to transition the Thoughtbook into an engaging web experience instead of their usual print version. A 200 page print version. With this in mind, Velir needed to architect the long- form content into a navigable, interactive, and visually appealing experience for Kauffman’s users. Most lo