Case Study

The Grasshopper Re-brand: Empowering Entrepreneurs to Succeed

The Grasshopper Re-brand: Empowering Entrepreneurs to Succeed

Pages 8 Pages

1 1 Copyright © 2009 Grasshopper Group, LLC. All Rights Reserved. Background & Goals Grasshopper, formerly GotVMail, provides Advanced Phone Numbers to tens of thousands of entrepreneurs across North America. The company was founded six years ago by Siamak Taghaddos and David Hauser and re-branded itself in May of 2009. In order to generate buzz, increase awareness of the new brand, and inspire entrepreneurs, the team at Grasshopper launched

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