Case Study

The FIA World Endurance Championship

The FIA World Endurance Championship

Pages 4 Pages

The FIA World Endurance Championship is an international endurance racing competition which brings in some of the world’s most prestigious motorcar manufacturers. It is comprised of 8 different races in France, UK, Belgium, Germany, USA, Japan, China and Bahrain. In April 2014, for the first race of the season, the FIA WEC launched its brand new second screen app, on both the App Store and on Google Play, offering innovative data features and live streaming upon subscription. The rankings reached on the App Store clearly showed the excellent reception of the app amongst endurance racing fans. The objective with the creation of this first mobile official app was to provide more content to the endurance racing fans. The use of a second screen solution allowed indeed to complete tv

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