Case Study
The Entrepreneurial Enterprise
The Entrepreneurial Enterprise HOW LI & FUNG LEVERAGED ITS ENTREPRENEURIAL DNA TO CREATE A CUL TURE OF OPEN INNOVATIONFounded in 1906 in Southern China, Li & Fung got its start as a business focused on trading porcelain, antiques, handicrafts, and fireworks from China to the West. T oday, now based in Hong Kong, Li & Fung is one of the biggest companies on the planet managing complex supply chains for brands and retailers around the world. With 100+ years of existence, a 3.6 billion market cap, 230 offices and distribution centers in over 40 markets across the globe, and a healthy 22,000+ workforce, this enterprise has withstood the test of time. T o have the same longevity and success as Li & Fung is no easy task. It takes a willingness to evolve as the world changes, to be o