Case Study
The Cambridge Satchel Company
www.adyen.com The Cambridge Satchel Company is a British business that produces handmade leather goods and satchels based on an original Oxford and Cambridge satchel design. The company was founded in 2008, by Julie Deane OBE and her mother Freda Thomas. By 2011, Cambridge Satchel was producing and distributing over 3,000 bags a week, to 86 countries worldwide. In 2013 turnover reached £13 million and today The Cambridge Satchel Company sells to 100 countries, both online and in-store. Partnering with Adyen By 2014 The Cambridge Satchel Company was ready to embark on its global journey. It needed a solution that would enable the company to scale internationally. User experience was a driving force, with an aim to provide a unified customer experience across all channels, includ